Lawman Strengthens Footprints In Gujarat

Lawman Strengthens Footprints in Gujarat; Launches Maiden Store in Godhra

~ The brand plans to further strengthen its presence in Gujarat by setting up 50 exclusive brand outlets by the end of the fiscal year~

Godhra, September 2024:Lawman, the iconic men’s affordable luxury fashion brand from the house of KewalKiran Clothing Limited (KKCL), today inaugurated its first store in the city of Godhra as part of its robust expansion strategy. This move is in line with the brand’s plan to strengthen its presence in the state by launching 50 outlets across key markets in Gujarat by the end of the fiscal year. The inauguration of the brand-new outlet also comes in response to the growing need of thefashion-conscious peopleof Gujarat to wear smart, stylish, and comfortable clothing.

Marking its entry into the city with the largest and finest men’s fashion store, Lawman aims to bring trendy and in-vogue collections. Sprawled across 748sqft., the Godhra outlet offers the best-in-class trending designs, and new-age fabrics, elevating the standards for men’s casual and work wear. It further provides a complete wardrobe solution with tailored fits, seamlessly dressing customers in style from morning to evening, comprising a slew of options from shorts, T-shirts, jeans, casual shirts and trousers, casual pants and fashion trousers.

Exuding sophistication, the store’s ambiance is defined by its modern contemporary design, characterized by clean lines, inviting lighting, and a welcoming atmosphere. The experience is further elevated by well-trained sales associates who provide personalized service, ensuring each visit is memorable. The Lawman store in Godhra is not just a shopping destination but a must-visit for those looking for exclusive inaugural offers.

Adding to this, Mr. Dinesh Jain (Director) – KewalKiran Clothing Limited, said, “We are delighted to unveil our inaugural store in Godhra, Gujarat, which also marks our third location in the state. Known for its vibrant cultural heritage and rapid growth, Godhra represents a strategic milestone in our expansion efforts. This move is a testament to our commitment to providing exceptional fashion and a seamless shopping experience to our customers. We look forward to becoming a part of the Godhra community and serving our customers with the same passion and dedication that Lawman stands for.”

Commenting on the occasion, Mr.Vikas Jain (Director) – KewalKiran Clothing Limited, said,“The opening of our new store in Godhra is an exciting step for Lawman. We are happy to present our latest collections and exclusive promotions to the fashion enthusiasts of Godhra. Our goal is to create a shopping destination where customers can find the perfect blend of style, quality, and innovation. We are confident that our new store in the city will become a favourite spot for fashion lovers.”

Located at Shop Nos. 10 & 11, Orchid, opposite Pantaloons and next to the H.P. Petrol Pump on the Godhra-Dahod Highway Road, the new Lawman store stands as a testament to the brand’s expanding presence. This well-placed location ensures convenient access and high visibility for shoppers. With this addition, Lawman continues to provide fashionable solutions to the local community, reflecting its dedication to style and customer satisfaction.

About KKCL: KewalKiran Clothing Limited (“KKCL”), is a menswear-focused apparel player with more than four decades of success-led journey. With its integrated operations consisting of Designing – Manufacturing – Branding – Retailing, the Company has been able to penetrate through its targeted consumer base with its 4 iconic menswear brands – Killer, Integriti, Lawman, and Easies. The group also recently forayed into the women’s casual wear segment through a strategic partnership with Kraus. With 488 Exclusive Brand Outlets and 80+ Distributors covering 3,000+ MBOs spread across India and a presence across national chain stores, the Company has a widespread distribution in India.

About Lawman: Launched in 1998, Lawman offers a stylish range of men’s casual wear. Positioned as a brand for young men with a unique sense of style and a refreshing outlook on life, Lawman has become an iconic name in the realm of casual fashion in India. Lawman redefines versatility, offering a wardrobe that seamlessly transitions from day to night, ensuring every man is impeccably dressed for every occasion. With Lawman, looking like a star doesn’t require a high budget. The brand’s premium quality merchandise is affordable and makes high fashion accessible to everyone. Inspired by the flair of cricket icons or the glamor of red-carpet celebrities, Lawman provides the sartorial tools to transform every man’s look. With Lawman, Indian men can now effortlessly capture the essence of celebrity fashion and make every moment a fashion statement.

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