Onitsuka Tiger Dehradun Store launch Press Release June

Onitsuka Tiger launches its 1st Store in Dehradun at Mall of Dehradun.

Siddhant Chaturvedi joins Onitsuka Tiger to launch their first store in Dehradun.

Onitsuka Tiger, the iconic Japanese fashion brand renowned for its fusion of heritage and innovation, proudly announces their first store in Dehradun, at Mall of Dehradun with SiddhantChaturvedi joining the launch. Spanning an expansive 1800 square feet, this new retail destination showcases the Spring Summer 24 Collection, offering patrons an immersive journey into the world of Onitsuka Tiger’s distinctive style and craftsmanship. The Dehradun store will be the 11th for the brand in India.

Onitsuka Tiger’s Dehradun store launch was highlighted by the presence of Bollywood actor SiddhantChaturvedi. Known for his fresh, dynamic youthful style, Siddhant’s appearance connects seamlessly with the Onitsuka Tiger’s High Fashion Minimalism. He said “I am thrilled to join an athleisure brand like Onitsuka Tiger for the launch of their debut store in Dehradun. The SS24 collection is one of my personal favorites because of how it blends floral prints and other playful elements. Be it the iconic Mexico 66 sneakers or their chic ankle boots, this showcases Onitsuka Tiger’s ability to seamlessly merge their heritage with current fashion trends.” said SiddhantChaturvedi while browsing through the collection at the store.

Onitsuka Tiger’s SS24 collection theme is based on “Personal Layered,” featuring sophisticated, modern, and elegant pieces with asymmetries, gathers, cutouts, and the use of margins.

As Onitsuka Tiger continues to redefine fashion trends with its innovative designs and unwavering commitment to quality, the Dehradun flagship store stands as a testament to the brand’s enduring legacy and its dedication to providing customers with an unparalleled shopping experience.

 

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Onitsuka Tiger

Onitsuka Tiger creates sports-inspired fashion in the pursuit of ultimate comfort and innovative design. The style symbolizes our respect for our heritage and our admiration for refined and contemporary creative styles. Innovative technologies in our products lie where the eyes cannot see. Our full line of products is one of a kind from head to toe. They come to life through craftsmanship that obsesses over quality and detail. We answer the cravings of those who look for a “new luxury”

 

HISTORY OF THE BRAND

Japanese fashion brand Onitsuka Tiger continues to present a contemporary collection that combines fashion with sports, and heritage with innovation. In 1949, KihachiroOnitsuka established Onitsuka Co., Ltd., the forerunner of ASICS. The brand began with a commitment to promoting youth health, and since then, the Onitsuka Tiger Stripes have become synonymous with one of the world-renowned athletic brands. The legend lives on today in the fusion of Japanese heritage and modern flair. With designs ranging from updated classic silhouettes to refreshing new styles and collaborations with like-minded artists and cultural connoisseurs, the spirit of Japan resonates in each new collection of Onitsuka Tiger shoes, apparel and accessories.

 

The wording “OnitsukaTiger” and the logo of “Onitsuka Tiger” used herein are registered trademarks of ASICS Corporation.

 

The stripe design featured on the sides of the Onitsuka Tiger shoes is a registered trademark of ASICS Corporation.

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